Camp Digital
Nick Brown

Nick Brown

AstraZeneca

Incubating novel technologies and user experience in an enterprise environment

Pharmaceuticals is a fast moving industry where access to new data and technologies can make life changing impact on patients’ lives. Nick Brown leads the EMEA Technology Incubation Lab in the CTO Office at AstraZeneca and is tasked with scouting and nurturing exciting, emerging technologies hand in hand with real business problems. He will give an overview of their experiences with new approaches in search, UX and mobile. By the end of last year, the Technology Incubation Lab had incubated a new competency centre in User Experience and this talk will reflect on some of the methods taken to drive UX within a corporate enterprise culture, how UX has really engaged business customers and how new methodologies are yielding surprising insights.

astrazeneca.co.uk

Speakers

Workshops

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It’s our 5th birthday, and we’re lining up our biggest and best event yet. Over two days you’ll see some inspirational speakers, attend practical, hands-on workshops and network with peers from one of the UK’s most vibrant digital communities.

The main event in Manchester Town Hall brings you talks from world-class speakers in our industry on topics such as accessibility and inclusive design, the Internet of Things and product interface UX, optimising the user experience and CRO.

There is also an optional pre-event workshops day in Manchester Central Library on the 16th March where you can choose a seminar in the morning and one in the afternoon, focusing on action-oriented takeaways in small groups.

  • Industry-leading speakers
  • Network with 500 of your fellow designers, developers, and UXers
  • Proper, hearty networking lunch
  • Tea, coffee and snacks throughout the day
  • Access to videos of all sessions
  • Awesome after party with free welcome drink